Meat Kosher

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Meat Kosher, one of the kosher industry's leading distributors, desired an online display of their products to increase sales, while utilising their customer base.

Achieved a Click Through Rate of 0.09% generating a number of new sales
In the first month of activity the Cost Per Action was reduced by 20%
Return on Investment of 272%
Social shares by network
 

Challenge

To target a niche market within a specific geo location. 

Solution

A dynamically innovative e-commerce suite that allows users to be schedule deliveries of fresh meat based on their location. This was done by introducing a targeted marketing campaign to increase reach showing prospective audiences . In addition to that, we applied daily tweaks specific to each marketing campaign to improve search results on google.

Results

We’ve achieved a Click Through Rate (CTR) of 0.09%, which generated a number of new sales. In the campaign’s inaugural month of activity the Cost Per Action (CPA) was reduced by 20%, surpassing the client’s target. February 2013 saw post-click revenue – (generated by both dynamic retargeting and the prospecting campaign) – produce a Return on Investment (ROI) of 272%.

0.09% CTR

20% less CPA

272% ROI

From The Client

“These guys have built such a strong relationship with our organization that we consider them an extension of our IT department. We always know that excellent service is just a phone call or e-mail away and that we will receive the same level of attention they always provide that makes us feel like we're their top priority.”

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